| Category | Signal | Status | What It Means | |
|---|---|---|---|---|
| 01 | AI Search Presence | Critical | Can ChatGPT, Claude, Perplexity, Gemini, and Google AI describe your business — or do they draw a blank? We test all five and document exactly what each platform knows about you. | |
| 02 | Crawl Readiness | Critical | Are AI bots allowed to access your site? Most businesses unknowingly block them in robots.txt — locking the door on every AI recommendation before it even starts. | |
| 03 | Entity Clarity | High | Does the internet clearly understand your business name, location, service area, and category? Ambiguity kills AI recommendations. We verify all data sources that feed these signals. | |
| 04 | Review Signal | High | What do customers repeatedly say you're great at? AI uses review themes to form descriptions. We extract and structure those themes for citation value across every platform. | |
| 05 | Authority Content | Medium | Do you have pages that answer the questions AI engines use when forming recommendations? Service clarity, FAQ depth, local relevance — all scored against what AI actually pulls from. | |
| 06 | Conversion Proof | Conversion | Once AI sends someone your way — does the page close them? We check whether your experience turns interest into a booked call, quote request, or direct contact. |